Privacy Policy
Last reviewed and updated: March 2026.
We are committed to the privacy and confidentiality of the information provided by you to us. We ask you to periodically review this page, as it may change from time to time. If something is unclear, please contact us.
1. Who we are
We are The Victoria Centre, located at 362 Chartwell Square, Southend-on-Sea, Essex, SS2 5SP. Our website is www.victoriasc.co.uk.
The Victoria Centre is owned and operated by Southend-on-Sea City Council. The digital landscape – including this website and social accounts – is managed by Beyond Co. (BEYOND-CO LTD).
References to "the Company", "we", "us", and "our" in this privacy policy means The Victoria Centre. References to "you" and "your" mean any user of this website, prospective employees, clients, partners, vendors, suppliers, and other stakeholders.
2. Purpose of this privacy policy
If you submit personal data to us, it will be maintained in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, as amended or updated from time to time.
Personal data means any information which identifies you and may include your name, email address, telephone number, and postal address.
We will take reasonable technical and organisational precautions to prevent the loss, misuse, or alteration of your personal data.
3. Notification of changes
We are continually improving our services and methods of communication. Because of these ongoing changes, our data protection practices may change from time to time. We encourage you to check this page regularly.
4. Our use of your personal data
When you provide us with your personal data, it may be used for the following purposes:
- To carry out our obligations arising from any contracts we have with you
- To contact you to inform you of new services, offers, and events
- To send you requested information about our services
- To use your personal data for marketing purposes, where you have given your explicit consent
- To manage your participation in events, loyalty cards, promotions, and competitions
- To administer WiFi access and, where consent has been given, to send you marketing communications
We may receive information about you from other sources (with your consent) and combine this with information you have already provided to us.
5. How we collect information about you
- WiFi sign-up: When you connect to our free WiFi service at The Victoria Centre, we may collect your name and email address. Where you have given your explicit consent, we may use this information to send you marketing communications including news, offers, and events. You can withdraw your consent at any time by clicking unsubscribe in any email or by contacting us directly.
- Competitions and promotions: You may provide personal data when entering a competition or promotion hosted by us or our third parties.
- Loyalty cards: You will typically provide your name and contact details when enrolling for a loyalty card.
- Feedback: Providing feedback through our online surveys. Our main supplier for this service is based in the US, so your data will be transferred securely and legally outside of the UK.
- Website usage: We may collect information automatically when you use our website, including time and duration of your visit, IP address, device type, and operating system.
- Gift cards: Processing is performed by a third party who may require personal information for payment or shipment purposes.
- Events: We may collect your name and contact details if you wish to participate in a centre event.
- Promotional photography: We may take photographs at events. Signage will be displayed to advise when photography is taking place.
- Social media: Depending on your privacy settings, when you interact with our social media we may have access to your user-generated content.
- Car parking: We may collect your licence plate to administer parking, and payment card details if you pay by card.
6. WiFi data and marketing consent
When connecting to our free WiFi service, you will be asked whether you consent to receiving marketing communications from The Victoria Centre. This consent is entirely optional and is not a condition of accessing the WiFi. Where you provide consent, we will use your email address to send you relevant news, offers, and updates.
You may withdraw your marketing consent at any time by:
- Clicking the unsubscribe link in any marketing email
- Emailing us at dennis.baldry@victoriasc.co.uk
Withdrawing consent will not affect the lawfulness of any processing carried out prior to withdrawal.
7. Anonymous data and website analytics
We use technology to collect anonymous information about the use of our website, including which pages visitors view, IP addresses, and browser types. This does not personally identify you. We use tools including Google Analytics, Google Ads, and Google Search Console to help optimise our website.
8. Cookies
We use cookies on our website. A cookie is a small piece of information stored on your device. You can set your browser to notify you when you receive a cookie, though some features of our website may not function properly if cookies are disabled.
- Strictly necessary cookies: Essential for the website to function. Deleted when you close your browser.
- Performance cookies (e.g. Google Analytics): Collect anonymous information about how visitors use our website.
On arrival at our website, a banner will appear asking for your consent to place performance cookies on your device.
9. Retention of your personal data
We will only keep your personal data for as long as is necessary and within the timeframes allowed by law. Marketing consent data collected via WiFi sign-up will be retained until you withdraw your consent or request deletion.
10. Disclosure of your personal data
We do not sell or distribute your personal data to unrelated third parties, except in the following limited circumstances:
- When the law requires it
- To third parties acting on our behalf for processing in accordance with the original purposes of collection
- Where you have consented to sharing with third parties whose products or services may interest you
- For billing and debt collection purposes where you are a client
11. International data transfers
Personal data collected from you may be transferred outside the UK. We will take all reasonable steps to ensure the security of data and that any transfers comply with UK GDPR requirements, including reliance on appropriate transfer mechanisms such as UK adequacy regulations or standard contractual clauses.
12. Your rights
Under UK GDPR, you have the following rights:
- Access: You may request a copy of the personal data we hold about you (a Subject Access Request)
- Rectification: You may ask us to correct inaccurate data
- Erasure: In certain circumstances, you may request deletion of your personal data
- Restriction: You may request we restrict processing of your data in certain circumstances
- Withdrawal of consent: Where processing is based on consent, you may withdraw it at any time
We will respond to requests within one month of receipt.
13. Content and third-party links
Some content on this website has been obtained from third-party sources for illustrative purposes. Our website may contain links to external sites not operated by us. We recommend reviewing the privacy policy of any site you visit.
14. Data responsibility
The Victoria Centre does not have a statutory obligation to appoint a Data Protection Officer and has not done so.
15. How to make a complaint
If you believe we have breached this policy or applicable data protection law, you have the right to complain to the Information Commissioner's Office (ICO) at www.ico.org.uk.
We would appreciate the opportunity to address your concerns first. Please contact us at dennis.baldry@victoriasc.co.ukwith as much detail as possible. We will aim to respond within 30 days.
